Top 5 Successful Startups Company in India to Watch in 2021

Digital Insurance

It is a great time for startups across the world. With pandemics all across the globe, people losing jobs made the people with skills get creative with their ideas, this has become a normal thing to watch, the global pressure pumped the business minded people to start their own venture and change the world. As a result we now see a great boom of Startups all around us, specifically the Indian sub-continent where most of the jobs were in jeopardy and hundreds of thousands of people lost their regular livelihood.

From Food to Financial Sectors and Tech to Teaching, people have explored all the areas possible to put the word out there saying no pandemic can strike if the will is powerful. With current momentum when the angel investors are pouring their money blindly, the startup ventures seem like a great deal to start off.

Unicorn Startups and the Brains Behind the Businesses:

These start-ups span across various innovative sectors such as Auto Tech, Skin Science, InsureTech, B2B eCommerce, EdTech, HealthTech,  among others.

Digit Insurance

Digit Insurance is InsureTech Start-up company backed by the Fairfax Group and  founded by Kamesh Goyal who also Chairs the company. It is valued at whopping $3.4 billion (post-money) i.e. Rs 26,000+ crore after this fresh tranche. Digit is an online general insurance company, its goal is to make insurance a simpler and faster experience for its customers. It offers various insurances that cover your health, bike, car, and travel.

It has simplified the claims by making its service smartphone enabled self-inspections which saves a lot of time and cuts off the painful processes customers typically go through. The company claims to have more than 2 Crores customers within 4 years of its operations. Digit Insurance involves creating advantageous partnerships with companies it can integrate with to provide insurance alongside products. It has established great business relationships with around 2000 companies that includes the giants like Flipkart and Amazon which helps Digit sell electronics through specifically the mobile handsets.

Digit Insurance


Cred is a Fintech startup company which is the youngest Indian startup to become a unicorn, its current valuation being $4.01 billion. It was founded by Kunal Shah in 2018, The company is a members-only credit card bill payment platform which rewards users for payments made through its app. It lets you handle all your credit cards under one roof so paying off all your credit card dues is easy and rewarding at the same time. It gives exclusive deep insight on your credit card bills/usage and gives huge discounts or paybacks on our credit card and tracks the user expenses as well.

The one thing alongside the functionality Shah worked on is on the app’s user interface. The app is very easy to use and provides a great interface for its users to work with, in our words, it’s easy on eyes and smooth on fingers. The Cred App also has rewards  within its store ranging from free products for CRED coins to cash back on bill payments, and more. 

The app works with your phone number, all you gotta do is to download the app from App Store or Google Play and enter your number, it automatically connects with all the credit cards the user holds with that number and verifies and lets you pay. 

On top of all, CRED is defying all the rules any start-up business model has, CRED DON’T HAVE A FIRM REVENUE MODEL YET! 

In short, CRED’s bill payments are simple and rewarding!


Groww is a fintech start-up company based in Bengaluru, India. It allows users to invest in mutual funds and stocks through its online investment platform. It’s Co-founded by one of the ex-flipkarts C Level executives, Lalit Keshre in 2016, industry calls them Flipsters.

Groww’s aim is to bring people of India to its platform and make them invest in the Stocks right from the palms of their hands. In India, investing in stocks is still seen as a risky business with complications that are not understandable, Groww wants to change people’s perspective and want them to learn the basics of Stocks and Mutual Funds through their user friendly mobile app. Groww uses 256-bit encryption to save its users personal data, thus it can be  assumed that Groww is completely safe.


Infra.Market is an Indian StartUp company founded by Souvik Sengupta in 2016 in Mumbai, India. Infra. Markets is a business-to-business (B2B) tech commerce platform for construction materials. The company is committed to change the way constructions and real estate companies get their materials for their projects. It is currently valued at whoppy $2.5 billion making it one of its kind companies to enter in the unicorn list.

The company claims to have the largest ecosystem in the world that does this kind of work using technology. The company right now is spread across India from North to South, it has its HQ in Mumbai and offices located in Delhi, Gurugram, Noida, Kochi, Hyderabad, Bangalore, Nashik and Pune.

Like most of the world, Indian construction business is largely unorganized and unstable. The Indian construction market had its ups and down throughout and Infra. Market is trying to stabilize it to a certain extent. 

It is a well known fact throughout the globe that how difficult it is to procure the construction material and deal with the inflation at the same time, there’s literally no control over the budgets set. It is a common scenario to have one’s project cost over-run and there’s no one to fix that. Infra.Market wants to organize the deals between buyers and sellers by making it more transparent and by eliminating middlemen in the supply chain. Infra.Markets focuses on Construction Products under its own private label brands. They are sought to be the bridge between the manufacturers and Customers in the construction materials sector.


Unacademy is an Indian EdTech startup company based in Bangalore, India. It originally was created as a YouTube Channel back in 2010 that happens to grow over the years to become the unicorn. The Company was officially founded in 2015 by Gaurav Munjal, Roman Saini, and Hemesh Singh.  After the latest fund raisings the Unacademy Group is now valued at $3.44 billion. This online EdTech goes with a subscription model for its users and provides a variety of curated content for aspirants.


The platform connects both Educators and Students, anyone can pitch to become an educator and start a course, it just requires some initial screening from the company and educators can start teaching once they are approved whereas the students/learners can apply/subscribe for the course that they like and get started with the learning. The online education has soared over the last couple of years due to pandemic, the online stage has become the world’s largest crowd puller and EdTech companies are not shying away from this boom. 

Unacademy offers courses that can be taken from literally anywhere and as per one’s convenience. It is often pitched as an educational platform which pushes past the limits of current performative trends and become the world’s largest educational repository by getting the great educators and learners at the same platform at an affordable price.

The background of the founders plays a great role in Unacademy’s success. The founders Gaurav Munjal, Roman Saini, and Hemesh Singh are known for building, scaling up and selling businesses earlier.

The platform’s large repository has significantly reduced the burden of creating content, once the platform started getting attention its founders were quick enough to bring more and more educators and collaborators to exclusively work on the platform and for the company.

From offering popular entrances such as UPSC, SSC and Bank Exams to Railway, Defence, JEE and NEET Unacademy has everything under its hat. It also offers courses for state PSC, NET exams, GATE, ESE and IIT-JAM, NEET PG, CA, CS & Law exams, TET exams, Management & Foreign Studies,CBSE and many other Skill Development programs.


CarDekho is an Indian start-up company that focuses on the automobile sector and majorly deals in buying and selling new and used cars. It was founded by Amit Jain in 2008. It is backed by investors such as Google Capital, Sequoia Capital, HDFC Bank, Ratan Tata and Times Internet. It is among those start-ups that are likely to become the next unicorns in India. 

Allow us to quote on behalf of everyone, buying a used car has always been one of those difficult, tiresome and scattered tasks that we never want to put our hands into. Well, technology has evolved so much that one can just scroll through the mobile screen and book/compare/select a car or request for consultation.  Not limited to just buying and selling cars, the has a repository for you to look into the past, present and future models of the cars and their specs detailed. The company made sure you go nowhere to find any information about the automobile sector.

Right now it is said that the major income driven to Cardekho is through AdSense, Commission from the dealers and manufacturers and of course the sponsorships from the automobile industry.

It is said the company has reported a whopping 50% increase in its revenue in FY2020. The pandemic has its effect on the automobile sector which may have slowed down the company’s pace but it surely looks good now as people and businesses are getting back to normal.



Mamaearth is an Indian startup company of Health, Wellness & Fitness. It has a line of skin care products that are famous for its toxic free products specially for children. It is considered among the next few unicorns from India, with the latest raise Mamaearth is now valued at $730 million. It runs under Honasa Consumer Pvt Ltd and is founded by a couple named Ghazal Alagh and Varun Alagh. The company has done extensive research and learned what people want, the answer was simple “the best quality products.” 

The product line of Mamaearth is innovative and the company left no stone unturned to make it the 1st Asian brand with “Made Safe ” Certification. It’s target audience is mums and newborns. It’s one of the largest producers of beauty and baby care products designed to offer natural and eco-friendly body care alternatives.

CoinDCX – First Indian Crypto 

CoinDCX is a cryptocurrency exchange platform which was co-founded by Sumit Gupta and Neeraj Khandelwal in 2018. The CoinDCX directly interacts with users bank accounts. 

Users can deposit funds using Netbanking((IMPS / NEFT / RTGS) services instantly. Despite the restrictions and irregularity over crypto assets it has become the first Indian crypto start-up to achieve unicorn status.

The company’s focal point is to develop borderless financial services to ensure the simpler and uninterrupted flow of capital throughout its platform.

its dynamic wallet, liquidity, and impassable security make the trading experience fast, reliable, and effortless.

To reach the global market and larger audience, the company has exchange partners like Huobi, OKEX and BINANCE.

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